Where we come from

Our history starts in 1994 with Ludotec, a digital material shop in the French Alps, founded by Lionel Chataignier. He quickly understood how important customer service is, and he developed his business around this axis. He customized computers according to his clients’ needs, and offered computer science lessons for those who needed help to use their devices. Based on this strength, the local shop quickly grew into several stores. Then the stores were sold and a wholesaler company called E-Concept was created.  Since 1999, E-Concept has been trading games, gaming accessories and computer accessories.

In 2012, a holding was created, in order to host E-Concept for the trading part, as well as a company dedicated to innovation. Thanks to this new company, we were able to create highly innovative products, such as the Lexip gaming mouse, the interactive Kube, or a digital pinball cabinet.

Throughout the years, Pixminds has developed several brands of its own.

R-Cade is the fusion of retro-gaming spirit and new generation technologies in gaming. Our French-made Arcade cabinets enhance the History of gaming.

Steelplay creates smart gaming accessories for console and PC gamers.

Lexip is about to become one of the most innovative brands on the PC peripherals market.

Lionel Chataignier

Meet Pixminds' founder

Lionel Chataignier started his professional life by opening a computer store at the age of 26. This tailor-made job was a stepping stone. There, he learnt what a seller, a manager and a businessman need to know. He grew along the business.

What makes Lionel Chataignier so special is the combination of a businessman, a gamer and an engineer. He juggles with finance and strategy, while keeping the practical mind of an engineer and the passion of a gamer.

This surprising mix is certainly the foundation of Pixminds’ spirit.